1, shop opened
The opening of the shop on behalf of the new access point and the extension of the service area for the store a major business, during the opening to attract customers, will affect the performance of future store operations, so usually during the opening shop with promotional activities to attract Crowded and stimulating buying desire. The operation of the store depends on the maintenance of the customer, so the customer information is very important, so during the promotion of the promotional activities have to worry about this, may wish to use the sales promotion to leave customer information, as the basis for future business district hard work.
2, anniversary
Since the opening of the shop, of course, also have anniversary, so the anniversary of the promotional activities to become the most frequently hype topic. Although the anniversary are all year round, if you can add a little more creativity, more with snacks, you can still get out of stereotyped mode, to create a fresh topic.
3, business district activities
Retail business with a regional, business district to master the most fundamental way, although the chain has a number of stores operating the size of the interests, still can not escape the basic action of the business district, so the business district activities will inevitably become the future of regional operations Focus.
First,choose a good purchase time
If you want to sell the product with four seasons, then you need to pay attention to the time in the purchase of the right time to purchase, especially in the apparel industry, seasonal factors are very large, so the clothes style is also with the season In constant change.
Second, dress up identity, do market research
We can first dress up the identity, the role can be a physical store owner, ready to wholesale the market to buy a number of goods, words, when the action is best to give each other a big customer feeling, pay attention to the accuracy of words, so Can fight for relatively low prices. Here you need to remind friends to open shop, do not tell the wholesalers themselves is the identity of the shop shop, so not only ask the low price, but also may be bad courtesy.
In the process of doing market research, we should walk more than a few stores, more than the price of similar goods, do not be lazy.
Third, began to purchase the skills
First of all, to dress themselves into the image of the goods, which means that we should wear a similar clothes to purchase goods, the current owner of the unique signs is this: dragging a black bag, wearing a broken clothes The
Second, the body with less money, for the newly opened novice who pay special attention to the process of purchase to the wholesale market which, in advance to think about how much need to enter the matter, how much money. As to why the body with less cash, it is because you bring how much cash, are not enough, because in the wholesale market which sells the goods one by one with people fine, sweet talk sugar shells are easy to beat the shop will.
Theme promotion plan
A theme-based promotion plan is a specific purpose or a project-specific promotion plan.