Texture in 2017/18 autumn and winter play a key role, a wide range of visual and pattern structure for the product into the winter season style. Full of blended fabric performance, such as embedded metal fabric molding material, as well as wind and rain functional nylon. Retro trend in the season to show the tide of the way, 70's retro check, and inspired from the library collection of stripes are a good example. Thick corduroy strong return, and refurbished tooling style.
Charming book plaid to replace the thin stripes to become the star of the season. Common fine stripes are replaced by small trademarks, slogans and tidal language. Book stripes of different sizes, but the small font of the book stripes with the traditional thin stripes are almost the same.
Soft and bright retro fabric to the modern shape into a trace of nostalgia. Check and contrast color double-sided material combination is more playful and interesting. The shirt is no longer the only application of the check. This kind of soft fabric will also be added for the suit and coat avant-garde charm.
In the case of animal rights and sustainability, this year, natural waste such as pineapple wild fiber, wine by-products and eco-industrial residues was genuinely processed into new leather, bringing a high degree of sustainability Of the durable and innovative materials, and product appearance, function and leather is almost the same, both real wear and yet fashionable.
Fancy leather
Printing and the use of the details of the elements, giving the season a new trendy fashion, so that the original boring season to bring a trace of surprise. Tassels and rivets, interesting patterns and animal texture, these elements make leather original luxury and roughness to some extent be covered, and more a bit fine and personality, showing a rich and colorful leather face.
Innovative leather
In the case of animal rights and sustainability, this year, natural waste such as pineapple wild fiber, wine by-products and eco-industrial residues was genuinely processed into new leather, bringing a high degree of sustainability Of the durable and innovative materials, and product appearance, function and leather is almost the same, both real wear and yet fashionable.
The millennial generation is changing the way we act in the past, and the latest technology will change the garment industry forever. All this will start from the big data, not even how much the data, a little bit of data can be used to analyze the comparative advantage can also create a better connection to consumers. Do you know what is the top job in the retail and fashion industry today? Is it a data scientist rather than designing, selling, operating or purchasing talent? Data scientists 60% of the working hours are used to clean up and organize data, and many data mining, data collection work is likely to be completed by the machine in the future. McKinsey & Fashion Business Review A survey of retail executives shows that digitalization and electricity are the most important opportunities for retail change, and others include buying, buying new opportunities for economic downturn, reducing promotions And unified global price strategy, the whole channel integration, shaping the consumer (especially to meet the millennial generation) and so on.
"The retailer should sell 25% of the stores and invest in the flagship position," said Paul Sharon, chief executive officer of Liz Claiborne, in February. "We have too many battlefields and too few wins." Invested in the digital and flagship store experience to enhance the consumer, especially the Millennium generation cherished experience even more than the product itself. Therefore, the new winner is the ability to use technology and digital means to better connect the consumer, this is the only way to retail.
Forecast of popular fabrics in autumn and winter women
Forecast of popular fabrics in autumn and winter women