1. of course, as the store's shopping guide staff of the basic sales skills that is necessary, but not just stay in the sales language, but also do the customer's clothing consultant. A new clothing market, in the end what is the selling point of this clothing? How and other clothing with a more able to reflect the style of this product? These can not only let the store's shopping guide staff to explore their own work; first as a designer to So that shopping guide staff to understand the characteristics of your design products, not just know their own, but also let all the sales staff to know that the style of clothing, clothing what kind of fabric, how and other clothing with the best clothing Effect to.
2. store display: a new listing on how to display, the whole store in what kind of style display, to show to the consumer * a good side, so that consumers to your store to be your terminal atmosphere of infection, How the case of Chen Chen, Chen style of what kind of clothing, etc. These, the design department to give the store some guidance, not because the new listing of the sale of the poor and complain.
3. moderate sale
Do the clothes want to make zero inventory that is impossible, when encountered some products break code, style outdated, etc., you can open a store in the promotion area, so that you can drive the popularity of the store two can also digest the goods Of the inventory.
4. stores (regions) of the transfer goods
Between the stores to establish a smooth information system, in the event of a commodity in a store appears too high stock phenomenon, then you can through the headquarters (between stores) transfer goods each other.
2. store display: a new listing on how to display, the whole store in what kind of style display, to show to the consumer * a good side, so that consumers to your store to be your terminal atmosphere of infection, How the case of Chen Chen, Chen style of what kind of clothing, etc. These, the design department to give the store some guidance, not because the new listing of the sale of the poor and complain.
3. moderate sale
Do the clothes want to make zero inventory that is impossible, when encountered some products break code, style outdated, etc., you can open a store in the promotion area, so that you can drive the popularity of the store two can also digest the goods Of the inventory.
4. stores (regions) of the transfer goods
Between the stores to establish a smooth information system, in the event of a commodity in a store appears too high stock phenomenon, then you can through the headquarters (between stores) transfer goods each other.
Now the clothing store to engage in more and more popular promotions, people already used to, so, in order to successfully do a good job promotion, the first is to find out their own way of selling shops.
First,with the gift of promotional strategies
With the goods is mainly refers to the customer to buy goods A is presented goods B. Gifts for the packaging, packaging, packaging, three outside. In general, the packaging is the gift into the product packaging inside, and packaging is the gift attached to the packaging surface, if it is packaged outside the store is usually delivered separately. With the goods is a price of disguised form of promotional techniques, mainly in order to avoid the direct price cuts arising from the side effects. In general, the promotional effect of this method is to be the relationship between gifts and merchandise and the uniqueness or value of gifts for the consideration of the focus.
Second,the members of the promotional strategy
Membership promotion strategy is mainly for customers who have a membership card, in their consumption when you enjoy a specific preferential conditions, the preferential conditions can also have different combinations. Only with the customer to establish long-term relationship, is the future of clothing store to win the key, and the establishment of customer information is the basic relationship. Membership offers are a way to build customer information with consumer interaction. At present, there are already a lot of clothing stores using membership cards, so this method can be widely used.
Third, the lucky draw promotion strategy
Clothing shop lottery promotion mostly in order to meet the pursuit of customer stimulation, victory heart strong psychological. This is also an effective way to focus on the customer's psychology. Such as Li Ning clothing brand on the use of such a promotional strategy, but also achieved very good results.
Fourth, the price concessions promotional strategy
Price concessions can directly reduce the price of goods to attract consumers to buy. Of course, often used methods are discounted and special. Discount is the original price on the basis of a discount to attract. Price concessions are promotions * for simple way, so easy to be introduced, if the use of the traditional rigid model, slightly with the mind, the effect will be better.
First,with the gift of promotional strategies
With the goods is mainly refers to the customer to buy goods A is presented goods B. Gifts for the packaging, packaging, packaging, three outside. In general, the packaging is the gift into the product packaging inside, and packaging is the gift attached to the packaging surface, if it is packaged outside the store is usually delivered separately. With the goods is a price of disguised form of promotional techniques, mainly in order to avoid the direct price cuts arising from the side effects. In general, the promotional effect of this method is to be the relationship between gifts and merchandise and the uniqueness or value of gifts for the consideration of the focus.
Second,the members of the promotional strategy
Membership promotion strategy is mainly for customers who have a membership card, in their consumption when you enjoy a specific preferential conditions, the preferential conditions can also have different combinations. Only with the customer to establish long-term relationship, is the future of clothing store to win the key, and the establishment of customer information is the basic relationship. Membership offers are a way to build customer information with consumer interaction. At present, there are already a lot of clothing stores using membership cards, so this method can be widely used.
Third, the lucky draw promotion strategy
Clothing shop lottery promotion mostly in order to meet the pursuit of customer stimulation, victory heart strong psychological. This is also an effective way to focus on the customer's psychology. Such as Li Ning clothing brand on the use of such a promotional strategy, but also achieved very good results.
Fourth, the price concessions promotional strategy
Price concessions can directly reduce the price of goods to attract consumers to buy. Of course, often used methods are discounted and special. Discount is the original price on the basis of a discount to attract. Price concessions are promotions * for simple way, so easy to be introduced, if the use of the traditional rigid model, slightly with the mind, the effect will be better.
