As far as Knitting fair knows, Naia Renew fibre is said to be traceable with certified biodegradability that captures the value of hard-to-recycle materials that would otherwise be destined for landfill.
Eastman, the producer of sustainably sourced Naiaä cellulosic fibre, has introduced its new Naia Renew portfolio, sourced from 60% wood pulp and 40% recycled waste plastics. Naia Renew cellulosic fibre is said to be traceable with certified biodegradability that captures the value of hard-to-recycle materials that would otherwise be destined for landfills. It can be produced at scale to deliver sustainability without compromise to the fashion world, Eastman reports.
Naia™ is sourced from sustainably managed pine and eucalyptus forests and plantations. Eastman's entire forestry supply chain adopts FSC® Forest Stewardship Council® procurement standards, including controlled wood procurement procedures.Eastman and its wood pulp suppliers hold FSC® Forest Stewardship Council® (C140711) and/or PEFC™ Forest Certification System Recognition Scheme™ Chain of Custody certification. In addition, Eastman also cooperates with the non-profit environmental protection organization Canopy to show long-term support for sustainable forest management.
Naia™ cellulose fiber adopts a safe closed-loop production process, and the solvent used in the process is recycled into the system and recycled. Reduce the environmental impact by optimizing the production process. From trees to fibers, Naia™ has only a very low environmental footprint, and the third-party certified life cycle assessment results meet the ISO 14044 standard. Naia™ is biodegradable in freshwater and soil environments, and compostable in industrial environments, and has obtained the "OK biodegradable" and "OK compostable" certifications awarded by TÜV AUSTRIA. Recently, Naia™ staple fiber obtained the “OK compostable” certification for the home environment.
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“Naia Renew enables a circular economy for the fashion industry and helps brands meet their eco-conscious goals,” said Ruth Farrell, global marketing director of textiles for Eastman. “We’re transforming what a fabric can be and do to meet the sustainability demands of our customers and to create a world where brands and consumers can be in fashion without compromising on quality and performance.”
Available as both a filament yarn and a staple fibre, Naia Renew offers clear advantages over other materials, Eastman adds. Naia Renew filament features a silky hand, rich lustre and fluid drape and is used to create fashionable womenswear garments, while Naia Renew staple fibre is inherently soft and quick drying, with reduced pilling properties, making it ideal for everyday casual wear.
According to Eastman, fully circular, Naia Renew is produced with a low carbon footprint in a closed-loop process where solvents are safely recycled back into the system for reuse. The fibre is made from wood pulp sourced from certified forests, and the recycled plastics feedstock is generated via Eastman’s patented carbon renewal technology (CRT). CRT is an integrated, molecular recycling technology that breaks down waste plastics, such as post- consumer carpet fibre and plastic packaging materials into basic molecular building blocks for the manufacture of new products including fibres. Eastman says it is a truly circular solution creating value from waste.
Naia is actively collaborating across the value chain for Naiaä Renew and will have announcements regarding brand partnerships soon.
“Our vision is to make sustainable fashion accessible for everyone,” Farrell added. “We all need to play our parts to help fix the future and work together to protect our planet’s precious resources for the next generations. With Naia Renew, you can take an active role in conserving resources and fostering innovation, while demonstrating a passion for sustainability that resonates with consumers worldwide.”
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Founded in 1920, Eastman is a global specialty materials company that produces a broad range of products found in items people use every day. With the purpose of enhancing the quality of life in a material way, Eastman works with customers to deliver innovative products and solutions while maintaining a commitment to safety and sustainability.
The company’s innovation-driven growth model takes advantage of world-class technology platforms, deep customer engagement, and differentiated application development to grow its leading positions in attractive end markets such as transportation, building and construction, and consumables. As a globally inclusive and diverse company, Eastman employs approximately 14,500 people around the world and serves customers in more than 100 countries. The company had 2019 revenues of approximately $9.3 billion and is headquartered in Kingsport, Tennessee, USA.
Source: Knitting Industry
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As far as Knitting fair knows, The US Cotton Trust Protocol is welcoming its first 10 US cotton textile manufacturers – Buhler Quality Yarns, Cap Yarns, CCW, Contempora Fabrics, Cotswold Industries Inc., Frontier Yarns, Hamrick Mills, Inman Mills, Parkdale Inc., Swisstex Direct as members. US Cotton Trust Protocol membership enables the mills and manufacturers to prove that they are an approved supply chain partner for brands and retailers who are sourcing more sustainably grown cotton.
“One of our goals with the Trust Protocol is to give brands and retailers greater confidence when including US cotton in their sourcing mix. Our emphasis on measurement and independent verification can provide confidence and trust that a brand is using quality, responsibly grown cotton and producing a product that consumers can believe in,” said Dr. Gary Adams, president of the US Cotton Trust Protocol.
“We are delighted that these US mills have joined the Trust Protocol as that supports the much sought-after supply chain transparency and by using US manufactured cotton products, brands and retailers are choosing a reliable and transparent partner right here in the USA.”
Mills and manufacturers who become members of the Trust Protocol have access to the Trust Protocol credit system to validate consumption of cotton and associated credits. The combination of a unique credit accounting system and the Permanent Bale Identification (PBI) system enables brands to have transparency throughout the supply chain to finished product.
The Trust Protocol has been invited to join Cotton 2040 and its CottonUp guide and also is on the Textile Exchange’s list of 36 preferred fibers and materials that more than 170 participating brands and retailers can select from as part of Textile Exchange’s Material Change Index program. In December the Trust Protocol also announced Gap Inc. joined as part of its integrated sustainability strategy and to help achieve its commitment to use only 100% sustainably sourced cotton by 2025.
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In a period of ever-greater supply chain scrutiny and a growing demand for transparency, the US Cotton Trust Protocol aims to set a new standard for more sustainably grown cotton. It also aims to bring quantifiable and verifiable goals and measurement to responsibly-grown cotton production and drives continuous improvement in key sustainability metrics.
“The Trust Protocol underpins and verifies US cotton’s progress through sophisticated data collection and independent third-party verification. Choosing Trust Protocol cotton will give brands and retailers the critical assurances they need that the cotton fibre element of their supply chain is more sustainably grown with lower environmental and social risk. Brands and retailers will gain access to US cotton with sustainability credentials proven via Field to Market, measured via the Fieldprint Calculator and verified with Control Union Certifications,” the organisation says.
The US Cotton Trust Protocol is overseen by a multi-stakeholder Board of Directors comprised of representatives from brands and retailers, civil society and independent sustainability experts as well as the cotton-growing industry, including growers, ginners, merchants, wholesalers and cooperatives, mills and cottonseed handlers.
Leading global apparel company Gap Inc. has joined the U.S. Cotton Trust Protocol and Textile Exchange’s 2025 Sustainable Cotton Challenge as part of its integrated sustainability strategy and to help it achieve its commitment to use only 100% sustainably sourced cotton by 2025.
Gap Inc.’s target of sourcing 100% of its cotton from more sustainable sources by 2025 is set across its collection of purpose-led lifestyle brands including Old Navy, Gap, Banana Republic and Athleta.
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The Trust Protocol will help Gap Inc. meet this goal by providing verified data on the sustainability practices used on U.S. cotton farms. Participating cotton growers will benefit from data-driven insights and best practices from across the industry, as well as a stronger connection to brands asking for sustainably grown cotton. The Trust Protocol opened for membership in October 2020 and provides brands and retailers with the critical assurance they need to prove that the cotton in their supply chain is more responsibly grown.
“Continuous improvement is important to Gap Inc., which is why we have decided to begin sourcing more sustainable fibre through the U.S. Cotton Trust Protocol. As part of our commitment to address climate change by aligning with the best science and industry practices, we have ambitious targets across metrics to lower carbon emissions and preserve precious natural resources like water. As an American company with purpose-led brands committed to sustainability, joining the U.S. Cotton Trust Protocol makes perfect sense,” said Alice Hartley, Director of Product Sustainability for Gap Inc. “With two thirds of U.S. cotton not using any irrigation at all, this allows us to further our commitment to sustainable cotton and enables us to support U.S. cotton growers.”
Source: Knitting Industry
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